3 Ways to Build Better Habits in 2021

 “The Chains of Habit are too light to be felt until they are too heavy to be broken”
Warren Buffet 2018

• Purposeful Social Media- Away with the old and ring in the new! You may have a habit of layering on content in social media, but is it purposeful or planned? Do you have a content plan for each quarter that aligns with your marketing and business development strategy? 
• Zigzag Thinking - In marketing and business development, knowing your competition and your audience is vital. How well do you know your audience? Do you know who your competition is? Just because another company operates in your market or in your state, does not mean that they are YOUR competition. It is easy to be caught following not leading, leaving your firm a step behind and lost in zigzag thinking.
• Prep, then prep again! - One thing we learned in 2020 is that you need to be prepared for anything, including potential volume in 2021. Do you run tests of all operations? Do you know your points of failure? And importantly is your tech, process and operation the best it can be? Yes, clients will look under the hood and seek well trained staff and efficient operations.

At Catalyst we have over 40 years of cumulative experience in law firm process management, operations management, marketing, and business development. We believe that every firm can improve their brand and operations for better ROI and to attract and retain more clients! Let us help you build better habits in 2021. 

Posted By Elizabeth A. Potter, MBA - Partner and Senior Consultant

Author

Elizabeth A. Potter, MBA  has been working with law firms to design comprehensive marketing and business development solutions for over 25 years. Her background and education in operations management, business development strategy and marketing have resulted in additional clients and better brand awareness for her client law firms and employers over the years. Liz and the team of experts at Catalyst Business Services, look forward to working with your firm.